FEEDBACK OR THE WAY FORWARD ?
what are the right techniques for managers coaching on-the-job?
Feedback is the
life-blood of a managers task to coach on the job. Giving coachees
effective feedback on their performance may seem like a tough job, but it does
not have to be. By focusing on the delivery of the right information in the
right setting, you can make the process more relaxed and effective for both you
and your coachees. here are some tips to help take the "sting"
out of giving feedback.
1. CREATE THE RIGHT SETTING.
All performance feedback should be conducted in
a private, one-on-one setting, behind a closed door, without interruptions.
Never give feedback to an coachee in a setting where other coachees may
overhear you, such as in the break room or the hallway. Feedback on the coachee's
performance should be private between you and the coachee whom it concerns.
This is a simple rule, but many leaders underestimate the value of privacy in
dealing with their coachees, and risk damaging the trust of the coachee-manager
relationship.
Interruptions can be as threatening as a lack of
privacy to an coachee in a one-on-one feedback session. If you do not give your
coachee your complete and undivided attention, you are sending a clear signal
to him or her the conversation is not all that important to you.
Turn off your cellphone, and put up a sign outside the door instructing people
not to interrupt.
2. LISTEN TO THE COACHEE'S VERSION.
One of the most effective and oft-neglected -
tools of feedback is self-feedback. This is when the coachee is given a chance
to comment on his or her own behavior and productivity. This technique is
highly effective for a number of reasons: coachees are likely to be tougher on
themselves than you are on them, and they will also work harder to improve in
areas they disclose personally.
The best way for the coaching manager to
incorporate self-feedback is to create a two-way conversation centered on each
of the performance topics. In this situation, a Manager will ask the coachee
for her opinion, then the Manager will give his own opinion. Managers should
always give their opinions last, to avoid influencing the comments of the coachee.
For example, if the topic of conversation is
production units, and the required metric is 300 units/day, the Production
Manager might ask the coachee, "How well do you feel you are meeting your
daily performance target?" The coachee then has the opportunity to
evaluate herself, as well as to identify any problem areas up front. The
Manager may then agree with the coachee's interpretation of her success, or
point out times where the coachee is not meeting the daily expectation of 300
units/day.
3. ADDRESS PERFORMANCE PROBLEMS HONESTLY AND
DIRECTLY.
Performance issues, if left unaddressed, they
tend to grow worse and multiply. Performance discussion would be better if they
are given in small doses, very informally and context specific Any
serious issue should be addressed with the coachee as soon as it is noticed,
preferably the same day. Manager should take the coachee aside, describe the
observed problem behavior, and then ask the coachee why it happened. The
Manager will then want to re-state the performance expectations for the job.
For example,
if a Manager observes an coachee repeating an
error at work she should take the coachee aside immediately and describe the
observation, then give the coachee a chance to explain why, by saying "I
have noticed that you have repeated the same mistake again this week. What is going on?"
It is important Manager should only try to
correct behavior they have personally observed, not behavior they have heard
about word-of-mouth from other coachees. This situation can create tension and
suspicion among a work team. If a Manager has not observed a performance
problem directly, it should not be addressed in performance feedback. It’s like
bursting of a dam…. If the issues is kept under covers for 365 days and on
D-day is downloaded like a tonne of bricks.
4. COMMUNICATE EXPECTATIONS CLEARLY.
Many leaders feel comfortable saying "Be on
time in the morning," or "Be sure to finish your work before you
leave today," but rarely are these statements interpreted the same way by
everyone. One coachee may interpret this as "…is my contribution measured
in minutes or is it measured in results….???" Performance
expectations need to be delivered in a concise, clear manner, without
questionable interpretations, especially when there is a problem. Numbers,
dates, productivity units, metrics and standards are helpful to
include when communicating performance expectations to an coachee. A Manager
should clearly specify "The expectations are that call reps will take 15
calls per day" is much more concise than saying, "You need to take
more calls." The more specific you are, the less misinterpretation that is
likely to occur.
5. EMPHASIZE INCLUDE THE POSITIVE.
Negative feedback can be wrongly used to reinforce the message, "this
is just the way you are". Harping upon the past can reinforce
personal stereotyping and negative self-fulfilling prophecies. but showing
the way forward can reinforce the possibility of change. Feedback on the past
can reinforce the feeling of failure. Many Manager are so concerned about correcting
their coachees' mistakes they tend to overlook their positive achievements
altogether. Be sure to point out what the coachee is doing right. It is
important to recognize coachees for their accomplishments to keep them
motivated.
It can be more productive to help people be "right",
than prove they were "wrong." Negative feedback often becomes an exercise
in "let me prove you were wrong." This tends to produce defensiveness
on the part of the receiver and discomfort on the part of the sender. Even
constructively delivered feedback is often seen as negative as it necessarily
involves a discussion of mistakes, shortfalls, and problems.
Another common mistake is to overwhelm coachees
with a long laundry list of areas to improve. A better approach is to identify
two or three of the most critical areas to improve, and allow the coachee to
focus on improving these. As the coachee improves in these areas, you can work
together on identifying and fixing the other, less-critical issues.
6. GIVE FEEDBACK ON THE WAY FORWARD
Successful people tend to have a very positive self-image.
Successful people like getting ideas that are aimed at helping them achieve
their goals. They tend to resist negative judgment. We all tend to accept
feedback that is consistent with their positive self image. Humans reject or
deny feedback that is inconsistent with the way we see ourselves. Coaching
should send the message '' THINK AHEAD'' THE NEXT LEVEL OF SUCCESS
The way forward approach is based on the assumption that people
can make positive changes in the future. Forward-looking
constructive feedback is supposed to "focus on the performance, not the
person". OTHERWISE it is taken personally (no matter how it is
delivered). Successful people’s sense of identity is highly connected with
their work. The more successful people are, the more this tends to be true. The
way forward approach cannot involve a personal , since it is discussing
something that has not yet happened!
7. KEEP THE DIALOGUE FREQUENT AND
INFORMAL.
Most companies do official performance reviews
at least once per year, but coachees cannot go a whole year before they hear
how they are performing in their jobs, especially new coachees. Even if it is
not a formal performance review, coachees should receive casual but specific
one-on-one feedback on their performance once a quarter at a minimum, monthly
if possible.
A new coachee needs to hear feedback weekly,
perhaps even daily, until she feels comfortable with her daily tasks and
responsibilities. An coachee who has been around for awhile still needs to hear
performance feedback more frequently than once a year, whether there are
problems or not. Good feedback motivates coachees, and problems will get fixed
sooner rather than later.
NOW, GIVE ME YOUR FEEDBACK… ON THIS ISSUE of managers coaching on-the-job; we could have a compendium of best practices in executive coaching of Indian companies-to know how they invent & reinvent ways to develop their employees.
Best of luck
Dr Wilfred Monteiro
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